Whether the billboards in Seattle, Oakland and Tampa, Fla., and dozens of other cities deserve credit for spurring downloads among older people isn't clear, but Snapchat's decision to market itself underscores ambitions to become a household name.Just before New Year's Eve, Snapchat also stuck a huge poker-chip-shaped banner on the Luxor hotel in Las Vegas."If they want to compete at the highest levels with Facebook, Whats App and Instagram, they can't just appeal to a younger crowd," said Brian Blau, a consumer technology analyst at research firm Gartner.Still, technology trends are in Snapchat's favor, as apps become more of a time suck. They're engaging more with the most popular apps, especially ones that provide "entertainment." Snapchat fits the description.
In addition, the University was highly ranked on the magazine’s “Best Bang for the Buck – Midwest Colleges” list. Among Park’s 40 campuses nationwide, 33 are located on military installations.
Turn to a kid, and no doubt, you'll get filled in: It's the logo for Snapchat, the smartphone app that teens and young adults use to share millions of photos and videos each day. It's nowhere close to popular among the over-35 crowd. The raw numbers are small so far, but Snapchat use among older adults is growing fast. S., Snapchat added 25-to-34-year-old users (103%) and older-than-35 users (84%) faster than 18-to-24-year-old users (56%), according to measurement firm Comscore. The growth is led by parents and siblings looking to stay in touch with younger family members, experts said.
"Then they start seeing how it works."Older consumers have higher incomes, attractive to advertisers, said Enrique Velasco-Castillo, senior analyst at research firm Analysys Mason.
Classes across the country begin five times a year and are offered face-to-face and online, as well as a combination of the two, in traditional 16-week semesters or accelerated eight-week terms.
In Los Angeles, you might've caught it heading toward Los Angeles International Airport on Century Boulevard. The awareness part might be crucial to the growth prospects for Snapchat, based in Venice. Young adults, too: Six in 10 people ages 13 to 35 in the U. Snapchat's own data now peg 12% of its nearly 50 million daily users in the U. Snapchat investor Jeremy Liew also noted at a fall conference that he's seen pickup among parents of Snapchat users."Almost everyone I talk to, it's their niece that shows them Snapchat," said Kevin Del Rosario, associate director of social at the consulting firm Huge Inc.